We value our clients, their opinion and recommendations mean much more than a client relationship. It's our long term partnership we appreciate.
“A trained and supported sales team is imperative in today's business market, without it you risk the chance of being left behind. What I like about the team at ‘Conversion Management’ is that they are specialists in the event and venue fields.
“Highly relevant content and well prepared and presented by Nicole who clearly has a wealth of experience in the events and hospitality industry…”
“The session was great - the information was easy to understand and the content was relevant to our roles. The day was structured well - each topic was covered in a good amount of time. It was great to be able to discuss examples of real situations/issues that we deal with on a daily basis - it enabled us to develop some new strategies that we have since implemented, and it also cemented that we have a lot of the right processes and procedures in place already”
“Nicole is a true professional when it comes to sales training. A self-confessed proactive sales nut, Nicole has the ability to make nervous sales people (me included!) feel more confident and savvy in securing new business. I love the advice she so generously shares on Event Birdie and look forward to working with her as Conversion Management grows”
“The wealth of sales experience and industry knowledge that Nicole and her team have brought to our business have been invaluable. Nicole’s passion is infectious and the training program she has conducted with our sales team has inspired them to aim for greater heights”
Sofitel Melbourne on Collins engaged Conversion Management to improve event sales through process development and sales training.
Sofitel had a relatively new and young team up against a very strong competitive market. From our assessment their weakness was Processes and Sales Skills - two imperative aspects to rival the competition.
“a couple of my team were exposed to Nicole at a MEA PD and came back into the office with very positive comments about her approach, delivery and content... Nicole is an industry stalwart and I have the utmost respect for her.” - Sharon Bretz, Director of Conference and Events, Sofitel Melbourne On Collins
Whilst developing rapport, Nicole assessed the strengths and weaknesses of the team.
After reviewing the current sales processes and skill sets, a Conversion Blueprint was developed and implemented with proven sales processes and sales training.
This tangible proven sales process and sales training fosters a highly competitive sales force. Harbouring the business's bigger picture of increasing hotel sales.
With accountability and procedures designed to keep the sales team on track, this is a short and long term investment for the Sofitel.
“Nicole met with me and then each team member individually to gauge where the shortfalls were and then tailored a two day training course to assist in meeting the needs of the individual as well as the department in moving forward.” - Sharon Bretz, Sofitel Melbourne On Collins
Results were delivered. Financially a significant increase in actual revenues since Conversion Management's engagement in 2016. Including record revenue months in both 2016 and 2017.
This year they are forecasting to do the third best revenue result since 2010.
“The team were more confident in their sales delivery... in the forefront of their minds (is) upselling and they were more proactive in their approach to conversion of business.” - Sharon Bretz, Sofitel Melbourne On Collins